February 4, 2016

Creating membership value for the next generation of your association can be a struggle. To remain (or become) relevant to your younger members, you may need to change what your organization offers.

While your association's current benefits likely meet the needs of your older members, your younger members may have different problems that require innovative solutions.

View our easy to read mind map with effective tips and ideas to help your organization attract a younger audience and create value in its membership.

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