Baby Safety Allliance

For more than 40 years, the Baby Safety Alliance (formerly JPMA) has helped parents feel confident in choosing safe products for their baby. Baby products must meet minimum government requirements based on safety and use. The Baby Safety Alliance Verified Seal signifies a product meets these and additional requirements in today’s marketplace. To become verified, each product is sample-tested at an independent laboratory to verify it meets the highest standards for quality, safety, performance and functionality.